A Journey Through SDi’s 2024 Global Assessment Webinar
Join us and gain unprecedented insights into the analytical and life science instrument industry from SDI’s comprehensive research so you and your team can make accurate evaluations and informed decisions.
Our presenters will not only set the scope of the report but introduce two valuable new features and present high-level results:
- The new Spatial Omics Market Brief to explore a rapidly emerging opportunity
- The new Vendor Map visualization for valuable insights into the competitive landscape
- A top-line presentation and comprehensive overview of market dynamics, trends, and forecasts
Exploring the Market Next Door: (Thinking About) Thinking About Adjacent Markets
Growth opportunities, competitive advantage, diversification, and future-proofing – all reasons why adjacent markets is a hot topic in the life sciences. Join us for our live webinar where Mike Tice, SVP of Syndicated Research, will shed light on the nuanced art of identifying and capitalizing on adjacent opportunities.
While some adjacent markets may seem straightforward, Mike will highlight the importance of strategic thinking in uncovering these hidden gems. Here’s what you can expect to learn during this session:
- Understanding Adjacency: Learn to perceive adjacency beyond the obvious. Explore how adjacent markets can be defined by shared customer needs, complementary products or services, or similar distribution channels. This understanding will broaden perspectives on market expansion strategies.
- Dispelling Misconceptions: Avoid pitfalls such as assuming adjacency is straightforward or underestimating the complexities involved. By thinking on a higher level, participants will be better equipped to navigate the challenges of market expansion.
- Real-world and Hypothetical Examples: Gain insights into a practical framework for evaluating and entering adjacent markets. Explore insights from case studies and examples that suggest successful strategies for market expansion.
Whether you’re in the lab instruments industry or a part of the broader life science community, this webinar offers valuable insights into strategic thinking and market expansion. Don’t miss the chance to gain a deeper understanding of how to effectively navigate adjacent markets and uncover new avenues for growth!
Sizing Up Markets: Secondary Market Research Techniques
Join SDi for our webinar, where we explore secondary market research methods for effective market sizing. During this session, we take a deep dive into everything from fundamentals and research sources to evaluation tips and more!
Here’s what you can expect:
- Understanding Secondary Market Research: Gain a basic understanding of two main methods.
- Investigate Research Sources: Explore diverse sources for assembling secondary market research data.
- Decoding Market Size Significance: Understand the critical role of market size in strategic planning and decision-making.
- Crafting Market Definition: Delve into why precisely defining market scope is important.
- Approaching Market Sizing: Explore practical methodologies for market sizing.
- Expert Evaluation Tips: Discover evaluation best practices for thorough and insightful analyses.
- Navigating Limitations in Sizing: Understand constraints in secondary market sizing, making informed interpretations of findings.
Don’t miss this opportunity to elevate your market research and sizing skills. Watch this webinar on demand for a concise and insightful journey into the world of secondary research.
Harnessing Competitive Intelligence for Effective Life Science Go-to-Market Strategies
Join us as we discuss market research strategies that will equip you with the insights you need to outshine your competitors in the dynamic Life Science industry.
In this engaging session, we explore:
- Competitor Analysis: Understand the art of dissecting your competitive landscape including competitor’s strength, weaknesses, market share, and key differentiators.
- Market Segmentation and Targeting: Tailor your approach to resonate with the right audience segments.
- Pricing and Market Position: Master the pricing game and secure a winning market position.
- Channel Strategy and Distribution: Explore optimal distribution channels for maximum reach and impact.
- Marketing and Promotional Tactics: Discover tactical insights to amplify your marketing efforts.
- Continuous Monitoring and Adaptation: Embrace agility by continuously monitoring and adapting to market shifts.
Watch this webinar on demand to uncover the secrets of a successful approach to conducting and applying competitive intelligence research.
Understanding The Global Lab Consumables Market, Trends and Insights
SDi presents a webinar based on its recently published 2023 Global Assessment Report. For more than 30 years, this report has been the most trusted source of market research on the laboratory life science and analytical instrumentation industry.
Our presenters will provide you with valuable takeaways as they:
- Describe size and scope of the industry
- Review the results of 2022
- Identify the top 10 suppliers
- Look forward to key trends and growth for the next five years
Understanding the Purchasing Process in the Life Sciences
In this webinar, based on BioInformatics’ latest report, Life Science Customer Purchasing Journey: Finding Customers Along the Way, webinar host and president of Science and Medicine Group, Bill Kelly, provides insights into how scientists become aware of products, evaluate alternatives, select suppliers, and navigate through often complex purchasing challenges. Based on the experiences of 820 scientific customers around the world.
Watch today and gain unprecedented insights into how you can align your marketing and business processes with the preferences of your customers and provide more satisfactory customer interactions.
– Understand the customer experience landscape for life science supplier
– How suppliers are performing overall
– Regional overview
– Trends occurring from previous years
– Customer Segmentation and more
Cell and Gene Therapy Market and Trends
With thousands of potential new therapies and hundreds of companies operating in the space, keeping informed is a must. Just as important is sorting out what is useful to business plans today and what is conjecture. Cell and Gene Therapy Business Outlook, a new publication from Science and Medicine Group, is designed to do just that. Our webinar introduces you to this new publication.
– Market for Oncology Cell and Gene Therapy
– Market for Cardiovascular and Blood Disorders Cell and Gene Therapy
– Projections for the Market
– Recent Science Developments with Near-Term Importance: Discussion with Blake Middleton, Editor of Cell and Gene Therapy Business Outlook
– Major Recent Deals and Financing Announcements (Last Three Months)
– About Cell and Gene Therapy Business Outlook
Understanding The Chinese Analytical and Life Science Market
The Chinese market has been the fastest developing region for analytical instruments for decades, and it is still growing strong, driven by significant foreign and domestic investment and supportive government policies for both basic research and commercial enterprise in science and technology.
In this webinar, the Strategic Directions International Team discuss:
– The Overall Laboratory Industry and Instrument Industry in China
– COVID-19 Market Effects
– Market Sizing of The China Lab Analytical and Life Science Instrument Market
– What’s Ahead: Growth Projections and Categories to Watch
– Vendors and Activities and High-Level Results in China.
– Discussion of China 2021: The Market for Laboratory Analytical & Life Science Instrumentation
2021 Global Assessment Report: The Analytical and Life Science Instrumentation Industry
Based on its popular report, The Global Assessment, Strategic Directions International (SDi) takes a look at what the analytical and life science instrument market can expect in this pandemic recovery year, as well as the long-term outlook for the industry. Watch today and gain unprecedented insights into the industry from SDI’s comprehensive research tools.
– Size and growth of the market opportunity
– The continued impact of COVID-19 the financial performance of leading instrument companies
– Chromatography, Spectrometry, Spectroscopy and Other key Analytical Markets in 2021
– The regional market picture
– Which sectors have performed well, and which are expected to perform
– The forecast for instruments and consumables in 2021 and beyond
Clinical Diagnostics Selling in the COVID Era: Using Install Base Data to Locate Opportunities
Our team from Kalorama Information discusses the Clinical Diagnostics MasterFile and answers questions such as:
- What are some typical use cases for the Clinical Diagnostics MasterFile?
- How is the data sourced and how reliable is it?
- Which modalities are covered and how many sites are included?
The Kalorama Information Clinical Diagnostics MasterFile contains detailed information on more than 5,300 hospitals and testing facilities and over 42,000 clinical diagnostic instruments across 12 modalities
2020 COVID-19 Mid-Year Update on Industry
Strategic Directions International (SDi) and Instrument Business Outlook (IBO) join together to take a look at what the analytical and life science instrument market can expect in this challenging year, as well as the long-term outlook for the industry. Top industry analysts discuss the impact of COVID-19 on the financial performance of leading instrument companies, and on the markets for important laboratory technologies themselves.
